PokerStars smashed its own record for the largest ever online poker tournament series, paying out $105 million, the first-ever online tournament to beat the $100 million milestone 2019 The Stars Group and Fox Sports announce historic U.S. media and sports wagering partnership
The vision: to be the world’s number one iGaming destination for players; the mission: to maintain momentum and continue to innovate and drive our success. ... “As a company PokerStars takes ...
PokerStars is a global company. Our customers are culturally diverse and unique, and so are we. We know that great ideas come from sitting down at the table as equals. We are passionate about our people and our customers. We pride ourselves on celebrating, respecting, valuing and supporting differences.
PokerStars grander vision starting to come to light. Looking past its sponsored players, PokerStars also seems to be trying to shore up its live events and is spending quite a bit of money to reassert its dominance in that area. In addition to its usual competitors – the WPT and WSOP – PokerStars has a new challenger in partypoker. And unlike the WPT and WSOP, partypoker is a challenger whose core business, online poker, is a direct competitor of PokerStars.
PokerStars has launched a fresh marketing campaign that lays out its new vision for the future. In a new TV ad which bears the name “I’M IN”, the company promotes all of its gaming products which include poker, sports betting, and casino, as part of a global brand positioning campaign that aims to make it a premier destination for people who love fun, challenges, and adventure.
The Stars Group is the ultimate owner of industry leading gaming brands including PokerStars, PokerStars Casino, PokerStars Sports, FOX Bet, Full Tilt, PokerStars Championship, PokerStars Festival and MEGASTACK
However, PokerStars’ vision has changed lately under The Stars Group (formerly Amaya). They offer fewer all-around VIP rewards and have raised rake to boost company profits. The Stars Group can’t be blamed entirely for seeking profits above all else.
Now the US market was wide open, and PokerStars was there to take advantage of the situation. It didn’t take long for the company to become the biggest poker site in the world. In 2009 and 2011, they held the two biggest poker tournaments ever held, coming in at 149,196 and 200,000 players taking part respectively.
PokerStars is part of Flutter Entertainment plc, a global sports betting, gaming and entertainment provider for over thirteen million customers worldwide. Our Business: We are a business created by poker fans, for poker fans.